Skip to content
Damien Lutz Senior Product Designer in his design studio-front-on

Hi, I’m Damien Lutz,
Senior Product Designer.

Web, Mobile, & Apps

  • Evidence-based and metrics-focused
  • Solving complex systems down to micro-interaction detail
  • Adaptable to ambiguity

Resume & Contact

Damien Lutz Senior Product Designer in his design studio-front-on

Hi, I’m
Damien Lutz,
Senior Product Designer.

Web, Mobile & Apps

About Damien

12+ Years Experience

The majority of my roles have been UX/UI hybrid, with some cross-over into service design, and a pure research role.

B2C | B2B Government UX UI
Telstra logo Vodafone logo HotelsCombined logo Weatherzone logo NSW Dept. Customer Service logo Australian Government logo Choice logo Zullu logo

Tech & AI Fluency

  • Front-end fluent and back-end aware

I've built and managed my own websites in HTML, CSS, and WordPress, giving me technical literacy to collaborate closely with developers and understand constraints.

  • AI-assisted workflow

Using AI to accelerate research, ideation, write code, and prototype faster

AI-Assisted UXAI-Assisted Coding
  • Designing AI products

Designed AI-powered products, including two chatbots

AI Products

Case Studies

Highlights from my most impactful work across various industries and platforms.

Sector
Focus
A smartphone showing the log in screen for the My Vodafone App

Vodafone Australia

Designing a secure login and preparing customers for change

B2C UX UI
View Project
Vodafone TOBI AI chatbot interface

Vodafone Australia

Designing Vodafone's first AI Chat Bot

B2C UX UI AI Products
View Project
DAFF exporter data dashboard on a laptop

Dept. Australian Agriculture, Fisheries, and Forestry

Designing a Data Dashboard for Australian Exporters

Government User Research Service
View Project
An online B2B safety and security reporting platform

Telstra

Bringing design leadership to a fast and complex B2B transformation

B2B UX UI
View Project
A smartphone showing the HotelsCombined booking app

HotelsCombined

Redesigning HotelsCombined's app and web experience

B2C UX UI
View Project
Australian Export Website

Dept. Australian Agriculture, Fisheries, and Forestry

Modernising Australia's export licensing system

Government User Research Service
View Project
A laptop showing the Parent & Carer Hub on the New South Wales government website

NSW Dept. of Customer Service

Uniting government departments to empower parents

Government UX UI
View Project
A mobile screen with the question "How can we add customer value to a Telco App?"

Vodafone

Validating proposed app services for increasing loyalty

B2C User Research
View Project
The "Bundle & Save" landing page on the Vodafone website

Vodafone

Communicating discounts at point of purchase

B2C UX UI
View Project
Vodafone Click and Collect web page

Vodafone Australia

Designing a pilot Click & Collect experience for Vodafone

B2C UX UI Service
View Project
New Weatherzone Home Page

Weatherzone

Redesigning Weatherzone for both enthusiasts and casual users

B2C UX UI
View Project
Sustainable UX Buddy web app

Multiple personal projects

Building interactive components using AI-assisted development

B2C AI-assisted UX AI-assisted Coding
View Project
The LCD Lab website on a laptop screen

Life-centred Design Academy

Extending site functionality through AI-assisted design & code

B2C AI-assisted UX AI-assisted Coding
View Project
AI research synthesis

AI-Assisted Workflow Experiment

Testing AI research synthesis: what it does well, and what still needs a designer's hand

B2B AI-assisted UX
View Project

What colleagues have said

“You’ve had a huge amount of impact in a short time and will be missed.”

— Hayden Beven, Director Life Journeys Product

Dept. Customer Service, NSW Gov

“Awesome…this has secured a new long-term deal with significant revenue.”

— Matt Pearce, Weatherzone Manager

Weatherzone

Thank you for introducing a fresh approach… Your calm, collected nature makes collaboration a pleasure.”

James Zacharioudaakis, Safety Uplift Program Product Owner

Telstra

“Thanks so much… you’ve seriously been a game-changer.”

— Health & Safety Technology Specialist

Telstra

What colleagues have said

“You’ve had a huge amount of impact in a short time and will be missed.”

— Hayden Beven, Director Life Journeys Product

Dept. Customer Service, NSW Gov

“Awesome…this has secured a new long-term deal with significant revenue.”

— Matt Pearce, Weatherzone Manager

Weatherzone

Thank you for introducing a fresh approach… Your calm, collected nature makes collaboration a pleasure.”

James Zacharioudaakis, Safety Uplift Program Product Owner

Telstra

“Thanks so much… you’ve seriously been a game-changer.”

— Health & Safety Technology Specialist

Telstra

Sustainable UX

Through self-learning and application, I’ve developed my own sustainable UX approach to designing digital experiences that use less energy, create less carbon, perform better, and encourage planet-friendlier online choices.

The Future Scouting website on a lap top

Future Scouting

Applying sustainable UX to reduce a website's carbon

B2CSustainable UX/UI
A prototype for an online grocery site that enables users to switch to more sustainable products

E-commerce Concept

Nudging grocery shoppers to switch to planet-friendlier alternatives

B2CSustainable UX/UI
Sustainable UX Buddy Web Tool

Sustainable UX Buddy

A tool for designers to learn and apply Sustainable UX as they design

B2CSustainable UX/UI

Teaching UX

I’ve taught UX fundamentals to new UX/UI students for Harness Projects, and have shared my knowledge about Sustainable UX via workshops in Australia & Germany.

Harness Projects

Teaching UX Fundamentals to new design students working on real-world projects

Teaching UX

In 2021, I taught a 12 week UX fundamentals course to two groups of up to 12 students—working on real projects with real companies like Westpac Bank.

The Futures of Design talk and workshop for Woolies X Design Team

WooliesX

Introducing Life-centred Digital Design to a digital design team

Teaching UXSustainable UX/UI

In 2023, I was invited by the WooliesX Design Team to share life-centred design. I also workshopped with digital designers about connecting their projects to Sustainable Development Goals and how to use their privileges as design powers to help others.

Damien-Lutz-presenting-Sustainable-UX-to-designers-and-innovators-in-Germany-with-Thorsten-Jonas-and-Sandy-Dahnert

Sustainable UX Event

Presenting & Workshopping Sustainable UX and Ethical AI

Teaching UXSustainable UX/UIEthical AI

In 2025, I co-presented and workshopped Sustainable UX and Ethical AI with Thorsten Jonas (Sustainable UX Network) and Sandy Dähnert (Green The Web).

Let’s build something great together

Damien Lutz standing next to a giant "UX" sign at UX Australia.

Let’s build something great together

Damien Lutz standing next to a giant "UX" sign at UX Australia.